Problem
Seasonal trends create a massive shift in consumer purchasing behaviour. Suppliers end up losing revenue and unsold inventory if they do not keep up with the seasonal trends. However, the challenge lies in identifying the right products for the season and connecting with buyers efficiently, especially in a competitive market. Suppliers need actionable insights and reliable distribution channels to thrive during peak seasons.
Agitation
Just imagine the case of being a supplier who sits with warehouses full of unsold products, not moving a limb even during a season of heightened demand. Armed with data-driven strategies and a network of thousands of buyers, your competitor’s cash in while you play catch-up, piling missed opportunities with each passing season, losing precious ground with each new one.
Solution
eKomn is a lifeline for suppliers as it offers seasonal trends, verified buyers, and tools that help make hassle-free distribution of products. Here’s how eKomn enables suppliers to get the most from seasonal opportunities:
1. Data-Driven Insights
eKomn monitors the market and provides actionable feedback to suppliers. This allows you to anticipate and prepare according to seasonal in-demand products. For example, jackets, scarves, and gloves during winter or sunblock and swimsuits for the summer season. With seasonal inventory management, suppliers can stay ahead of the game and make sure they’re not left with unsold products.
2. Business Buyers with Proof of Business
Over 5,000 verified online sellers are part of the eKomn network, enabling suppliers to reach active buyers without spending money on expensive marketing campaigns. eKomn’s extensive network spans across Tier-1 to Tier-3 cities, providing a wide-reaching, targeted market for seasonal products. Connect directly with businesses looking for the products you offer, particularly during peak seasons.
5. Flexible Pricing Models
eKomn offers flexible pricing models that allow suppliers to set competitive wholesale prices. This attracts bulk orders and ensures profitability while still maintaining control over pricing strategies. Flexible pricing helps suppliers stay competitive in an ever-evolving seasonal market, ensuring they don’t lose out on valuable opportunities.
Case Study: Bright Supplies
Bright Supplies, an electronics wholesaler, primarily sold through the eKomn platform during peak seasons. By targeting online sellers in Tier-2 and Tier-3 cities, they capitalized on an emerging demand for summer products, including portable fans and solar-powered gadgets. Within six months, Bright Supplies saw a 30% increase in margins and reduced reliance on traditional advertisement channels. This is a prime example of how suppliers can capitalize on seasonal business opportunities with the right tools and platforms.
Conclusion
Seasonal trends offer great opportunities for suppliers to increase sales and grow their businesses. With eKomn, suppliers have the information and tools they need to navigate the fluctuations that come with each season. Don’t let another season pass by without seizing the opportunity. Join eKomn today and transform your business into a seasonal sales powerhouse.